EXPERIENCE

American Exchange Group. LLC
Ladies Footwear - Designer (Sept 2020 - Present)

• Conduct comprehensive trend and market research to identify key footwear styles and consumer preferences.

• Collaborate closely with the clients and sales team to monitor sales trends and analyze seasonal wholesale and retail business reports.

• Design and develop detailed spec sheets using Illustrator, Photoshop, Excel, and hand sketching skills for 4 different brands.

• Manage private label product lines for multiple retailers (Walmart, Ross, Burlington, Bealls Outlet, DD’s, Shoe Carnival, Factory Connection, T.J. MAXX), ensuring alignment with retailer standards and consumer demand.

• Collaborate with overseas factories and China-based teams to oversee product developments, such as providing revision comments and fitting adjustments.

• Design and develop custom hardware, including logo hardwares, buckles, horse bits, chains, and other components.

American Exchange Group. LLC
Watch & Jewelry - Assistant Designer (Jan 2019 - March 2020)

• Assist on trend and market research to support the licensed fashion jewelry brands (Adrienne Vittadini, English Laundry, Rocawear, Aldo, and Playzoom).

• Provide CAD designs and develop detailed spec sheets using Photoshop for jewelry collections.

• Design Box Packaging and Jewelry gift box set, ensuring cohesive branding and presentation.

• Manage Product Catalogue and coordinate photo shoots for marketing and sales purposes.

• Communicate with overseas factories during the product development stage, providing revision comments and ensuring quality production.

Tuleste Market LLC
Accessory - Part time Intern (Sept - Dec 2017) / Assistant Designer (Full Time, Sept - Dec 2018)

• Assisted with fashion accessory design and production, contributing to unique, handcrafted jewelry collection.

• Tracked product samples for magazines, editors, bloggers, and press pulls, ensuring timely delivery for marketing campaigns.

• Organize the showroom, maintaining an inviting and professional display for clients and media.

• Assemble and hand-fabricated jewelry pieces, showcasing attention to detail and craftsmanship.